Hi,
I’ve been working in design-focused roles for about 11 years. My journey started in graphic design, driven by a passion for creating visual stories. Over time, while working in the fintech and B2B space, my curiosity shifted toward understanding users and how they interact with products.
Transitioning from brand to product design made me realize that user experience design requires a more systematic and analytical way of thinking, something that felt challenging at first, but quickly became the most exciting part of my work.

In late 2019, I moved to London, driven by a desire to learn, explore new cultures, and expand my perspective as a designer. Since then, I’ve had the opportunity to work with brands across tech, fashion, food, and law.
After years of combining graphic and UI/UX work, I’ve spent the past two and a half years focusing primarily on product design, where I continue to grow my curiosity for how design can truly support people.